Gardiner
This Little Light of Mine
A handmade candle shop on Route 44/55. Gardiner tees in every color hang right alongside the candles.
Gardiner teesHandmade candles
Quality custom tees, hoodies, and more for your business, your team, or your town. Designed here and made to last.
🐕 A portion of every order goes to Bleu's K9 Rescue in Gardiner.
In shops right now
Find my work here.
Hudson Valley shops carrying my apparel, plus the shirts I design for B-Side Grill.
New Paltz
Isabella's Treasures
A boutique in the downtown district. My New Paltz tees hang right on the racks, next to the comics.
New Paltz teesDowntown New Paltz
Rosendale
Postmark Books
An independent bookstore and florist on Main Street. My Rosendale designs sit in with the books and blooms.
Rosendale designsBooks + blooms
New Paltz
B-Side Grill
The rock-and-roll grill on Main Street. I design and make their Live Life on the B Side tees, Diet Soda Project shirts, and more. You can pick up yours the next time you visit.
Crew teesDesign workMain Street
Custom apparel
Need shirts made?
I make shirts for local businesses, teams, and families around the Hudson Valley. Tell me what you need and we'll work it out together. A portion of every order goes to Hudson Valley dog rescues.
Businesses
Shirts for your staff, or something to sell at the counter.
Reach out →Teams and events
Leagues, fundraisers, reunions, a weekend away.
Reach out →Something of your own
Bring me a sketch or an idea and we'll figure it out.
Reach out →TeesHoodiesCrewnecksTanksLong sleevesTotes
The work
Some of what I've made.
Town designs for every corner of the valley, on tees, hoodies, crewnecks, totes and more.
Towns I make right now. Accord, Amenia, Beacon, Catskill, Chatham, Chester, Clintondale, Cold Spring, Cornwall, Croton, Ellenville, Fishkill, Gardiner, Garrison, Goshen, Haverstraw, High Falls, Highland, Hunter, Hurley, Hyde Park, Kerhonkson, Kingston, Livingston Manor, Marlboro, Millbrook, Millerton, New Paltz, Newburgh, Poughkeepsie, Rosendale, Stone Ridge, Woodstock. Don't see yours? Just ask.
New for retailers
More than 100 ways to show off your town.
The Town Typography Collection is a picker. Choose a town, flip through the lettering, and see the design on the product before you order. Tees, long sleeves, tanks, hoodies, crewnecks, youth sizes, totes, journals, candles and glassware, across twelve towns so far.
Ready to order? Shops get an access code for the full typography picker. Ask for a code →
Your shop next?
Town-specific apparel and gifts for your store. Password required. Request one in the form below, or browse the open demo first.
Open the wholesale portal →
More we make, custom to order
Print, raised designs, and custom gifts.
From paper goods to one-of-a-kind pieces. Have something different in mind? Tell me what you'd like to customize.
Raised Custom Designs
Add dimension, texture, and a high-end look to glassware, canvas, gifts, and custom pieces. Distinctive artwork you can see and feel.
Get a quote →Paper & Print
Business cards, flyers, menus, invitations, postcards, brochures, and rack cards. Custom print for your business, event, or special occasion.
Get a quote →Stickers
Die-cut stickers and sticker sheets for your brand, products, packaging, or event.
Get a quote →Drinkware & Gifts
Custom mugs, glassware, and personalized gifts. Tell me what you'd like to make.
Get a quote →
Custom web design
I build websites too.
Fully custom sites, built from scratch. No templates and no monthly platform fees. Online stores, booking, retailer portals, the works. There are over a dozen live demos you can click through and actually try. Ongoing website care and updates are available by monthly agreement.
Custom sitesOnline storesBookingRetailer portals
Custom map art
Every place has a story.
The street you grew up on, or the shop with your name over the door. Black ink on a white aluminum panel, or white ink on black.
Digital $20 · Aluminum from $28
Every order gives back
We split the profit with the dogs.
🐕 A portion of every purchase supports Bleu's K9 Rescue, a Hudson Valley dog rescue in Gardiner. $1 from every tee, v-neck, and hoodie. 25 cents from everything else. Paid out quarterly, no markup to your price.
Bleu's K9 RescuePaid quarterlyGardiner, NY
About
This is a Hudson Valley thing.
I'm Rachel. I grew up here, I live here, and I work with the people and businesses that make this valley what it is. I do merch, print, raised custom designs, gifts, brand identity, and map art, made local and made to last.
🐕 A portion of every That Dawg project goes toward supporting Hudson Valley dog rescues, including Bleu's K9 Rescue in Gardiner. Every order helps dogs, Dawg.
Contact
Get in touch.
📍 New Paltz, NY · Hudson Valley
📸 @thatdawgdesignco